1 visionary + 3 launchers + 1,500 employees = ?

You can be rich enough to buy a rocket and still get sticker shock. In early 2002, PayPal co-founder Elon Musk, already a multimillionaire at 30, was pursuing a grand scheme to rekindle public interest in sending humans to Mars. A lifelong space enthusiast with degrees in physics and business, Musk wanted to place a small greenhouse laden with seeds and nutrient gel on the Martian surface to establish life there, if only temporarily. The problem wasn't the lander itself; he'd already talked to contractors who would build it for a comparatively low cost. The problem was launching it. Unwilling to pay what U.S. rocket companies were charging, Musk made three trips to Russia to try to buy a refurbished Dnepr missile, but found deal-making in the wild west of Russian capitalism too risky financially.

via 1 visionary + 3 launchers + 1,500 employees = ? | Space Exploration | Air & Space Magazine